Apple Adds Perimenopause Support to Health App

Apple's Foray into Perimenopause Support

Apple is expanding its women's health offerings by adding perimenopause and menopause support to its existing cycle tracking feature in the Health app. This update, announced at WWDC 2026, aims to provide users with more comprehensive insights into their reproductive health.

Enhancing Cycle Tracking

The new feature allows women to receive notifications when their cycle patterns suggest they may be entering perimenopause. Users can also log symptoms and access educational information to better understand their body changes and prepare for doctor's appointments.

The Growing Market for Women's Health Tech

• An estimated 1.1 billion women worldwide were postmenopausal as of last year.
• Digital health tools targeting women's health have attracted significant investment, with companies like Midi Health raising $100 million in a Series D round, reaching a $1 billion valuation.

Apple's Strategy and Impact

By embracing perimenopause and menopause support, Apple is tapping into a growing market and cultural trend. This move builds on its existing women's health initiatives, which began in 2019 with the introduction of a cycle tracker on Apple Watch and iOS.

The Future of Women's Health Tech

As the conversation around women's health continues to evolve, tech companies like Apple are likely to play a significant role in shaping the industry. With its expanded Health app features, Apple is positioning itself to meet the growing demand for digital health tools that cater to women's specific needs.